Leadership

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Jessica Appelgren

Vice President

Jessica is inspired when stories build bridges between companies and their stakeholders. As VP of Communications at Saatchi & Saatchi S, Jessica leads public relations and social media efforts for forward-thinking companies, helping them tell their stories and drive meaningful results.

Jessica joined Saatchi & Saatchi S in 2012 after serving as Vice President and Partner at Blue Practice, a boutique agency devoted to sustainability, where she directed client accounts spanning the solar, LED, lighting control, smart grid, energy efficiency, sustainable building, electric vehicle, biofuel, and green architecture design industries. Partnering with organizations of all sizes, from startups to global consultancies, Jessica provides clients with strategies and programs that improve brand awareness, engage core audiences, increase lead generation, and establish industry thought leadership.

As a former journalist, Jessica relies on her passion for language and message development in shaping new ideas that move the needle for companies. In the rapidly changing world of cleantech and sustainability, Jessica is known for her relationships with journalists on the front lines of these issues.

Jessica received her BA in Modern Literature from the University of California, Santa Cruz and enjoys the outdoor spaces in the East Bay where she lives with her husband and son.

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