Juma Ventures, an innovative and award winning social enterprise, approached Saatchi & Saatchi S to identify and articulate a strategic plan for national growth and craft the value propositions necessary to inspire key stakeholders to take action.
As part of the discovery process, Saatchi & Saatchi S conducted interviews with Juma Ventures leadership and key board members to understand the current business model and landscape. Existing and prospective partner interviews helped to clarify the value that Juma Ventures provides to its diverse stakeholders, and added clarity on how best to prioritize targets. Leveraging discovery insights, Saatchi & Saatchi S compiled a comprehensive strategy including structural recommendations, market analysis and pitch approach. Finally, Saatchi & Saatchi S created a pitch deck, a presentation script and key follow-up materials to engage existing and future partners.
While Juma Ventures has always been great at communicating its social value, this expanded platform now allows them to clearly demonstrate the business value they deliver to communities in which they operate.